You only get one shot to make a first impression. Get it right.
Social media has become the new word of mouth, especially now that most internet users flock to social networking sites to connect with others. Instead of phoning or visiting to tell someone about a brand, product, service, or company, people share it on Facebook, Twitter, Pinterest, or whatever other social network that they’re part of.
Unlike advertising, which comes from a company or brand, social media shares are more potent because the information came from a trusted source. Since social media shares usually involve new content, it can also be used to develop backlinks and support your Search Engine Optimisation campaigns.
Harness the power of social media to drive traffic into your website and increase awareness of your brand. Here’s what we can do for you:
Unified social media portal
Accessing and updating several social networking profiles can be tedious, but our portal can make it easier for you. With our unified dashboard, you can read multiple feeds; engage with customers; drum up interest in your business; promote special offers and events, and broadcast your message without having to log in several websites.
Our portal is convenient, intuitive, and easy to learn so you shouldn’t have any problems finding out how things work. It’s designed to reduce the time and effort you spend on your Social Media Marketing (SMM) campaign, allowing you to focus on your business.
Comprehensive content services
For a broader, all-inclusive SMM campaign, we’ll help you connect with your customers through regular content specifically tailored to your industry and geographic area. These content services include a weekly blog, quarterly marketing videos for YouTube, quarterly special offers through Foursquare, and optimised landing pages for your website.
Dedicated social media expert
To better promote your brand and website, we’ll assign a dedicated social media specialist to lend a hand in your SMM campaign. Our specialist learns your brand’s tone of voice then designs and implement your SMM campaign. The campaign is designed to increase your company’s likes, +1s, followers, and fans; and give you valuable professional insight on the results and trends of your social analytics.
Best of all, your SMM specialist is just a phone call or email away, in case you have any concerns or need any assistance.
Success in an SMM campaign isn’t just measured with the total number of likes, shares, comments, retweets, or followers. To really see if you’re making the most of your campaign, we’ll provide you the performance metrics that truly matter, such as the number of conversions generated by your campaign. Based on your SMM metrics, we will then recommend how you can proceed in your social plan.
We don’t stop there. With Fairfax Marketing Services, your business is set up to offer every service necessary to communicate with customers. We include social media management services and email and content marketing capabilities. No other provider can offer personalised service with the same breadth of product at a local level.